Hair care products continue to remain one of the most active segments in the Indian personal care retail market. Shampoos, conditioners, oils and hair styling products are frequently purchased items in both urban and rural markets.
Brands such as Clinic Plus, Sunsilk, Pantene and Head & Shoulders dominate the category. These products are manufactured by companies including Hindustan Unilever and Procter & Gamble, which continue to expand their hair care portfolios.
Retailers often experience steady demand for hair care products because consumers typically purchase them as part of routine household shopping.
Single box delivery facility is available through RateOmatic for New retailer convenience & trust issues concerns.
Digital sourcing platforms such as RateOmatic are helping retailers maintain consistent inventory by connecting them with multiple suppliers through a B2B FMCG procurement platform.
The company’s warehouse located in Dera Bassi, Mohali supports distribution operations, while logistics partners such as Delhivery, Gati and V-Trans help deliver cartons to retailers across India.
Retailers also benefit from bulk pricing opportunities, loyalty points redeemable in future purchases and channel financing assistance, enabling stores to maintain strong inventory of high-demand personal care products.
